Wirral · Merseyside
Web design for the Wirral
We build fast, accessible websites for small businesses across the Wirral, set up so local customers can find you on Google. Fixed prices from £595.
Based on the Wirral. Call 07807 275861 or email hello@shinystudios.co.uk.
Local search
How local search works
Local search works differently from national SEO, and small businesses that get the basics right can do very well.
Most of your competitors are slow on mobile
Search for your trade and town on your phone and open the first few results. Many take several seconds to load. A site that loads in under a second gives you an edge.
Getting into the map results
For searches like “plumber Heswall” or “accountant Birkenhead”, Google shows three local businesses on a map above the normal results. Getting in depends on your Google Business Profile, your reviews, and whether your website matches your profile. You don't need a big budget to do it.
Location affects rankings
Local results change depending on where the person searching is. A business in Wallasey and one in Heswall show up for different searches, so a small local business can outrank a bigger one in its own area.
Being local is a selling point
People like hiring someone nearby. Showing clearly where you are and which areas you cover helps turn visitors into customers.
What’s included
Local SEO
Every site we build gets the same technical foundations. For local businesses, these are the most important parts.
- Location and service pages based on what people in your area search for
- Google Business Profile setup and optimisation
- LocalBusiness structured data, so search engines can read your area and hours
- Consistent name, address and phone details across your site and profile
- Core Web Vitals in the green, tested on mobile rather than a desktop connection
- Search Console set up and explained, so you can see the queries yourself
Keyword research and local Google setup are included from the Professional package upward, and Premium adds Google Business Profile help. If you only want the local work done on a site you already have, that is quoted separately.
Areas we cover
- Birkenhead
- Wallasey
- New Brighton
- Bebington
- Bromborough
- Eastham
- Heswall
- West Kirby
- Hoylake
- Moreton
- Upton
- Greasby
- Irby
- Pensby
- Prenton
- Port Sunlight
And nearby
- Neston
- Parkgate
- Liverpool
- Chester
- Ellesmere Port
Not on the list? We work with businesses all over the UK.
Wirral FAQ
Questions from local businesses
Can we meet in person?
Yes. We're based on the Wirral, so we can meet anywhere from Birkenhead to West Kirby, and Liverpool or Chester are easy too. If you'd prefer video calls and email, that's fine as well. Either way, you'll deal directly with the people building your site.
How long before a Wirral business sees results from local SEO?
Google Business Profile improvements can show results within a few weeks. Ranking for searches like “web design Wirral” or “electrician Wallasey” in the normal results usually takes three to six months.
We are just outside the Wirral. Can you still help?
Yes. We work with businesses in Neston, Parkgate, Liverpool, Chester, Ellesmere Port, the wider North West and across the UK.
Is a local web designer better than a big agency?
It depends on what you need. With a small local studio, you talk directly to the people doing the work, you can meet in person, and the price is fixed before anything starts.
What does a website cost for a small Wirral business?
Our packages are £595, £995 and £1,795, each a one-off fee with VAT included. Website Care plans for hosting and upkeep are optional, from £39 a month. The pricing page lists exactly what is in each one.
Want to rank higher locally?
Tell us what you do and which areas you want customers from. We'll check how you currently rank against local competitors and what it would take to improve.